Best Bet Soccer - systematic and strategic football betting picks...

There's absolutely no doubt that most lose money with their football betting. That's somewhat self evident, as the bookmakers would very quickly tighten the odds on offer, or even stop offering certain bets if they were not making money from them. They are, well and truly, in business for profit. They may make enticing offers of free bets, to get you on board, but there are almost invariably strings attached - and do you really think they'd give away those freebies if they weren't expecting to make their money back - and some?

You see, those freebies have a second, darker purpose. That's to create a habit. The habit of gambling in you, that is. Then, once you've got the habit, everything is stacked against you. The bookmakers know far more about the game than you. They have sources of information and pay high salaries to analysts, for the sole purpose of making profits - by taking your stakes from you. Even the odds are stacked in their favour, so you're not even competeing on level terms. Then, why do you think they offer so many "exotic" bets? Correct score betting, both teams to score, first or last scorer - those are the more traditional bets available, with literally hundreds of others now on offer.

While drafting this article, I've taken a look at the Bet365 website. There's a match in progress between Juventus and Parma. It's half time and Juventus are winning 1 - 0. Going into the second half, Bet365 are offering at least 37 different markets on the match. One caught my eye - will the total goals scored in the match be an odd number or an even number? I ask you! Who could even hazzard a guess?

Most lose money by their football betting...

There's absolutely no doubt that most lose money with their football betting. That's somewhat self evident, as the bookmakers would very quickly tighten the odds on offer, or even stop offering certain bets if they were not making money from them. They, the bookmakers, that is,  are well and truly in the business for profit. They may make enticing offers of free bets, to get you on board, but there are almost invariably strings attached - and do you really think they'd give away those freebies if they weren't expecting to make their money back - and some?